Standard Pages For your Home Based Internet Marketing Website

There are some "standard" pages visitors expect to see, because they're now generally considered to be a "standard" part of every successful website. Some examples are:

1. Opt-in Offer

This is one of the very important element that all sites must have. Collecting visitors' e-mail addresses should be a top priority . Imagine that you have paid for advertisement to drive visitors to your site and if they are undecided to buy yet, would you let these targeted visitors slip away?

Your opt-in form should be on every page along with a compelling copy that gives visitors a powerful reason to share their contact information. This can be a targeted newsletter, free information, free gift (ebooks, reports), a survey or even a contest.

Having collected these e-mails will enable you to follow up on their visit and since they have opted in, you do not face prospect of being accused as a spammer. If you have read enough about internet marketing, you will know that many gurus says “the money is in the list” – your opt-in list. This cannot be more true and it has been proven time and again.

2. About Us

About us is a page to give your visitors an idea of who they are dealing with and a background of your site. This helps to establish trust with your customers.You can also include your Mission Statement here.

3. Contact Us

As the title suggest is the place where visitors can expect to find your address, telephone, fax and e-mail contact details. If you have different staff handling specific task, it will be essential to list their names and e-mail address too.

4. FAQ (Frequently Asked Questions)

On this page, you can list the most common questions visitors tend to ask and provide the answers. This not only give your visitors the information they are looking for, it also help you to keep an archive of all your written replies to queries you have received.

You can always cut and paste to reply any queries you received (which you have answered in the past). Having FAQ also helps to reduce the amount of queries you need to reply as visitors can find the answers here. Hence, you slash your time spend to answer calls and/or e-mails from customers.

Many webmaster have now incorporate a forum as FAQ where more experienced user helps to provide answers on your behalf! You can check an example in Blogger Help.

5. Privacy Statement

With spamming fast becoming a problem, privacy on the Internet is a sensitive issue. You need to assure your visitors that you will respect their privacy (and you must adhere to it).

Your visitor need to feel at ease when you fill in your opt-in form or order form knowing that the information you collect will not be compromised.

Outline exactly what sort of information you collect from each visitor, what you do with it, who you share it with, whether you use cookies, etc.

The Direct Marketing Association has an easy-to-use Privacy Statement Generator at www.thedma.org/privacy/creating.shtml
Simply answer a few questions about your site, business, and marketing practices.

6. Acceptable Use Policy (or Terms of Service)

This is basically a page that outline the terms and conditions of your site.

Any legal statements, such as warranties or disclaimers should also be listed here. Check out established site such as Yahoo or Google to take a look by clicking on their “Terms Of Service” link for reference.

7. Testimonials

This is a very important sales tool that you can't afford NOT to include on your site. Testimonials are the best way to show the value of what you offer, through the words of real customers who benefited from your products. However, never use any fake testimonials.

8. Shopping Cart

A shopping cart is necessary when your website offers multiple products. A shopping cart will allow your customer to collect various products from your site until they're ready to complete their purchase and “check out”. There are many commercial shopping cart and you can run a search in google to find them. However, you can also consider using Paypal as your shopping cart. Paypal is free to use and you can find more information here.

Stay tuned for the next posting.....

Design a website that compels your visitors to buy.

If you want to design and build a website for your home based internet marketing business that will compel your visitors to subscribe, click and buy, you cannot afford to miss the step of planning.

The aim of planning is to develop a web site that is user-friendly and easily understood by your vistors. Your website have to look good but it is more important that they have to work! And therefore, planning your navigation and content is important.

One of the most common mistake that webmaster made is to jump right in and get distracted choosing nice colors and a fancy logo. What good is impressing people with the dazzle if they end up leaving without buying anything?

Before you even consider how your design will look, there are some basic design step you need to take.

You have to take note of a critical 10 seconds rule and ensure that the first fold of your web site (that's the first screen of your web site visible without scrolling) grab the attention of your visitors with a compelling benefit that persuades them to stay just a few minutes longer to find out what you have to offer.

So, don’t let unnecessary graphics, pointless Flash presentation, flashy banners, meaningless Mission Statements and unnecessary links get into the way.

50% of web sales are lost (according to market research from Gartner Group) because visitors cannot find what they are looking for and waiting too long for your site to load.,

Having said that, it is important to decide and plan what content and product images you will need to include. Make a list of all the content, products, and images you want to have on your site, as well as features like opt-in forms and search tools, and take an inventory.

In the next post, we will look at the necessary "Standard" pages that you need to include in your website.

Getting Ready to Build Your Website

In the past postings, we have discussed the 3 top rated web marketing solutions for you to start your home based internet business for free.

However, if you are serious in your internet marketing business, we strongly urged you to start your own website with your own domain. In this way, you have full control over your website.

Before we proceed to talk about building the website, you need to have:

• Done your research to find your niche market
• Have a list of your keywords ready
• Found your products to sell

Having done the above, you will need to:

• Choose a domain name for your website

It would be great if you can include your keyword in your domain name. Try to keep the domain name short and put in a (-) instead of (_) between the words if your domain name is long. It would be easier to read and remember http://www.your-internet-solutions-company.com instead of http://www.yourinternetsolutionscompany.com right?
Having your keyword in your domain name may also help in your ranking in with the search engines.

• Register your domain name and finding a hosting company for your domain.

Next, we will look at the planning and formatting of the website as well as free tools that you can use to create your website.

Stay tuned.

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Start Your Presence Online Today (Part 3 of 3)

Top Rated Web Marketing Solution # 3

Want an instant web page for FREE?

Use Goggle Page Creator - a brand-new free to use program that enables anyone with a Google ID to set up their very own web site in just minutes!

Some new web site owners are spending lots of time and effort trying to show up in search engine results for their keywords, you jumpstart that process with google page creator.

Google Page Creator provide you with a simple page setup process and an easy-to-use WYSIWYG (What You See Is What You Get) HTML editor. You can add your own text by typing it straight into the editor, or by cutting and pasting from any kind of text file and you can also upload pictures, create links, and even edit the raw HTML code if you wish.

Within minutes, you will have a fully functioning web site ready to make money online!

You can create your own web site to make money in a similar way as with a blog by using Google Page Creator so that:

· you can promote your own product with a salesletter or ad, and then direct your visitors to your PayPal checkout system to purchase your product right away.

· you can promote affiliate program (other people's products) on your Google Page through content, links, or ads, and make quick cash from affiliate commissions.

· and naturally, Google Pages are the perfect place to set up a Google AdSense campaign.

To get started with Google Page Creator, you need a Google ID, which you can sign up for at: https://www.google.com/accounts/NewAccount

When your account is approved, you can head to the Page Creator homepage (http://pages.google.com) to add your name to the waiting list because at this point, they are not taking real-time submissions.
It has never been easier to have your presence on the web and start making money on line.

Of course, if you're getting serious about starting a business online, we always recommend that you create a web site of your own.

Nowadays, domains and hosting are cheaper than been before and with lots of inexpensive and even FREE tools are available to help you get started. So there is no reason to put off creating your very own presence on the Web now.

In any case, you can use the 3 Top Rated Web Solutions to get started for free.

Next, we will look into setting up your own website and what you should know to make your website a success. And some resources to help you out.

Good Luck!

Start Your Presence Online Today (Part 2 of 3)

Dear Friends,

Here is part 2/3 - Top Rated Web Marketing Solution # 2

Start Selling on the world's biggest e-commerce site: www.eBay.com
EBay is dominated (95%) by individuals and small businesses by virture of it’s platform. This is clearly the place and opportunity where anybody can get started and find instant profit and success.

Ebay attract an average of 2 million people spending an average of 2 hours browsing through it's pages and listings which means huge potential of ready customers for you.

72% of Ebay's visitors have annual income in excess of $50,000 and they come ready to spend. In fact, Ebay recorded more than $1,000 in sales every single second!

To get started selling on eBay today, go to: http://cgi5.ebay.com/ws/eBayISAPI.dll?SellHub2

You can sell almost everything on Ebay and you can start by looking into your storage space or basement to find items that you longer need to list in Ebay.

In this way, whatever you sell is pure profit as the listing cost you only pennies and this is virtually risk free for you.

If you are interested to become a power seller, you can get a short cut and reducing your learning curve drastically with eBay Secrets

Stay tuned for Top Rated Web Marketing Solution # 3......

Can't wait ? Visit us at Your Internet Solutions Company for more details.

Start Your Presence Online Today (Part 1 of 3)

One of the main reasons why many people are put off from starting their own work from home internet marketing business is because they do not know how to:

· Choose a domain
· Set up your hosting
· Design your web site
· Put it all online
· Optimize and test your web site

and they do not want to risk their money.

With the advancement of technology, there are now ways you can start your own work from home internet marketing business on a shoe string budget or even free and make your first profits in minutes… without having to do any of the above.

In fact, you don't need to be a computer expert, programming expert or any business experiences.

Here are 3 top rated web marketing solutions and easiest / cheapest way for you to start your work from home internet marketing business immediately and start marketing and selling products without ever creating your own web site.

Top Rated Web Marketing Solution # 1

Today, blogs has become one of the hottest marketing tools used by many businesses for marketing on the web.

And you can start your own blog in under five minutes and reach a whole new market on the Internet – Absolutely FREE! It is simple and easy to get started - even school children are creating blogs.

Sell your products directly from your blog by writing articles / reviews on your blog telling readers about the benefits of your product. Write a compelling article and get your readers excited about what you have to offer. When they decide to take action, you can direct them to your PayPal account (which is free and easy to set up) so that they can order your product and pay for it on line. With Paypal, you get a free merchant account that even allow you to accept payment with credit cards. More info about Paypal here

And once you've got your blog online, you can also start making extra money instantly when you monetize your blog with Google AdSense campaign.

You don’t ever need to find any advertisers as these are taken care of by Google. It’s free to sign up and no cost to you. Simply copy and paste the code into your blog. Your income will depend on the amount of traffic to your blog. The more traffic you have, the more people are likely to click through the ads displayed resulting in more revenue for you! This can be a great source of revenue for you. You can get more information at Google Adsense.

To create your free blog in minutes, go to any of the links below:
· Blogger (www.blogger.com)
· Yahoo! 360 (http://360.yahoo.com)
· MSN Spaces (http://spaces.msn.com)
· LiveJournal (www.livejournal.com)

To learn more on how you can start a successful and profitable blogs, go to Blogging For Dollars now.

Stay tuned for Top Rated Web Marketing Solution # 2 & 3......

Can't wait ? Visit us at Your Internet Solutions Company for more details.

Find A Product To Sell On The Internet

After knowing your niche market, it is time to start looking for the solution i.e. a product or service that will solve that problem.

The most profitable way is to create your own product. However, this will take time as well as money before you can start selling. If you already have a good product, it will be worth the while to pursue this route.

What if you do not have any products to sell?

We strongly recommend that you start by selling other people’s product – a system known as affiliate marketing.

With affiliate marketing, you do not have to ever worry about:

- Product creation

- Warehousing and stocking

- Shipping / delivery

- Collection of payment

- Customer service

You can choose from a wide range of products (that suite your niche market) and your only job is to select the best quality products that are in high demand and selling them.

The affiliate program manager will take care of delivery, collection of payment, customer service and support. You only concentrate of the selling and making money by getting paid for every referral sales.

Best of all, most (if not all) affiliate program are free to join and you are never obligated in any way. Most affiliate program manager will even provide you with free promotional tools such as banner, image, sales copy, e-mail promotions, products reviews and training to help you succeed so that they can also make money.

There are tons of affiliate programs on the internet covering many products such as ebook, courses and physical products. However, do look out for scams (read here).

Joining an affiliate program is surely a win-win situation and the fastest, cheapest way for you to start selling on line.

My all time favorite affiliate program is the one offered by the Internet Marketing Center which you can take a look by clicking here(for your reference only).

We will talk about the effective strategies to market your affiliate program later.

If you are still searching for your niche market, try listing all your interest and list the problems that you can think of and search in wordtracker again….

For example, if you are searching for golf, try listing problems statement such as “how to imptove golf swing” etc…

Next, we will be taking a look at how you can start your presence on the web (in as quick as 5 minutes) on a shoe string budget and even free.

Yours Truely,
Your Internet Solutions Company